Setting business goals is an important and integral part of establishing your business.
You need to be able to define where you are going and what you want to achieve so that your business can move along and head in the right direction, as well as keeping you (and your team if you have one) accountable and on track.
Any goal that you set, should serve to meet the strategic vision for your business.
Your business goals should be derived out of your business plan. So it is important that you finalise your business plan first and then ensure that your business goals match your business plan.
There are many formats that you can use to write a business goal. However, the most successful is using the SMART goal format.
The formula for setting up a SMART goal is:-
Some examples of SMART business goals include:-
Once you have your list of goals, you will need to work out a plan on how you are going to achieve them.
You need to be realistic about what you can achieve and in what time frame.
A list of things to consider when planning your strategy to achieve or exceed your business goals include:-
Download a copy of my goal setting worksheet that can help create a visual view of how you are going to achieve each of the business goals that you have set for your business.